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domingo, 12 de febrero de 2012

The Experience Is the Service

When talking about serviceThe Service is the Experience, the Whole… it’s not a sequence or a set of isolated actions, elements, or events...
… the Experience will be as strong as the weakest link in the system meant to provide it..

Regarding your Service (i.e. the Experience you provide to your customers)...
    1. What does the “Experience” Look like
    2. How does It Feel?
    3. Which Words do you associate with It?
If you can Describe it, Feel it, Visualize it, then you can make it real for them!
Now… what would you do in order to build that kind of experience for your client/customer?

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